Freshy was referred to me by a friend, I have to say that since day one their service has been absolutely impeccable. From discovery phase to proposal and actual execution of projects, FS could not have been more on ball. They truly care about each and every one of their clients and always deliver high quality work. Thanks so much FS, for all that you do!
Professional web designers in the heart of Albany, NY
We’re a full-service web design and development agency backed by a team of WordPress experts.
New project? Need help?
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We’ve worked on over 2000+ web design projects for businesses from a variety of industries.
A WordPress agency that’s trusted by businesses in Albany, NY
Don’t just take our word for it. Over the years, we’ve created some of Albany’s most beautiful and intuitive WordPress websites, helping small and large enterprises to amplify their online presence.
Take your WordPress website to the next level
Elevate your online presence with the help of expert WordPress developers in Albany, New York
We’re here to bring your WordPress website to life. Engage with us at any stage of the process, ensuring a stunning, user-friendly website built on WordPress. Our solutions are designed for simplicity, so you can manage and update your site effortlessly — no tech wizardry needed.
Drive digital revenue with WooCommerce
Build a profitable e-commerce store with an industry-leading WooCommerce design and development partner in Albany, NY.
Whether you’re showcasing a single product or a diverse catalog, our WooCommerce solutions ensure a smooth, scalable experience for you and your customers. Backed by a team of seasoned WordPress professionals, we’ll help your online business flourish in Albany.
Meet our professional web design team
At Freshy, we know that a website is only as good as the team working on it.
That’s why we use only the most talented WordPress website designers and developers. Highly skilled and with years of collective experience, together they make up the best WordPress website development company near Albany, NY.
When you choose Freshy as your chosen website design company, your assigned website designer is there to help you realize your vision with skill and professionalism, all the way.
Explore our Albany, NY web design and development services
We offer a range of web design services for businesses based in Albany, combining a seamless user experience and functional design to deliver a website that drives leads, sales, and revenue.
Say hello to your dedicated Albany, NY account manager
When you sign up with Freshy for your web design project, you’ll be paired up with one of our talented Albany-based account managers. They’ll be your go-to contact for anything and everything related to your WordPress website design project, from start to finish.
Once your website goes live, our dedicated developer team will continue to keep you in good hands, providing support and advice for all your queries. We’re here to serve you, from start to finish — and beyond.
Meet a few of our happy WordPress clients
Our WordPress website designers have gotten some great positive feedback from our happy customers.
Annie Yager Marketing
Doing business with Ben and his team at Freshy was a great experience from start to finish. Their knowledgeable team helped us with SEO and we are already seeing positive results because of their work. Their insights, strategies, and valuable in-depth knowledge of search engine optimization helped take our web presence to the next level.
Buckingham Manufacturing
I have little or no understanding of how to make an impression on the internet. I realize that having a strong internet presence is vital to succeeding in business. Freshy is your one stop shop for website improvement. From interesting, vivid, interactive websites to improved search engine optimization, Freshy has never disappointed me.
Hypnoconsult LLC
The key distinction between Freshy and other web agencies is their amazing communication skills. These guys respond to emails within hours, sometimes minutes, with clear answers and prompt action. Your end result will be beautiful, modern, and user-friendly (eg: you won’t need to learn to code just to edit your site).
Leaders Following Christ
Talk to us about your website design goals
Ready to elevate your business’s online presence in Albany?
Contact us for a free consultation and let’s discuss how we can bring your vision to life with our tailored website design and development services. Reach out to our Albany area account manager:
Albany, NY
(518) 417-4980
Learn how we design websites for Albany businesses
If you own a business based in Albany and want to enjoy the many benefits that come with a beautiful, professional website, Freshy is here to help.
We offer a range of website design services for businesses based in and around the Albany area. If you’re based in Albany, Schenectady, Gloversville, Saratoga Springs, Troy, or beyond, we have you covered.
Freshy offers professional WordPress web design and development services, and we do the same for WooCommerce websites too. Alongside this, we provide search engine optimization (SEO) services for any and all Albany-based businesses.
We have developed an effective four-step web design process, designed to help build the right website for you, one that helps you grow your customer base and grow your Albany business. Here’s how we do it.
It all starts with a brief that works for your business
The first stage of the process is the web design brief.
You’ll work alongside our Albany-based team of web designers and developers to delve into your brand. The Freshy team will discover what your needs as a business are, what you want your website to look like, and what matters to you and your customers as an Albany business.
Perhaps you want to introduce an ecommerce element into your website, or you want to make a blog an essential part of your online strategy. You might even want to connect with customers in Johnstown, Rotterdam, Mechanicville, Milton, Fonda, and Amsterdam.
Whatever you want out of your new website, we’ll get it done.
A beautiful mockup that represents your ideal website
Next, we use our brief to create a mockup of your Albany website. This is used to help you understand how your website will look and feel, as well as giving you a vital chance to offer your feedback too.
From your homepage layout and color scheme to page experience and your overall site structure, our mockup will help you really get a feel for what your website will look like.
As your business is based in Albany, it’s only natural that you want it to appeal to local customers. Our web design and development team will include some relevant imagery to help with this.
We’ll include some beautiful photos and imagery of notable Albany landmarks, including the New York State Museum, the Albany Institute of History & Art, the USS Slater, Washington Park, and the New York State Capital, to name but a few.
At this stage, we want to hear your feedback. This is your business website after all, and we’re on hand to make sure it meets your vision.
Building a website that represents your Albany business
When you’ve approved our mockup, the Freshy team will get started with the build phase.
Freshy uses an easy and to use drag-and-drop system for our web design projects. It’s a simple system that lets you manage your website with ease, long after we’ve completed our project together.
We know that you and your customers expect speed and responsiveness from your business website. All our websites are quick to load and responsive to use, delivering a great user experience every time.
Time to launch your new Albany business website
Finally, it’s time to launch your beautiful, professional new website.
Your happiness is our top priority. If there’s anything you’re not happy with at this stage, the Freshy team is standing by to fix it for you.
As the leading web design company in Albany, we take pride in providing client satisfaction every single time. Whatever you need, we’re here to provide it.
Explore our blog for web design advice and inspiration
WordPress is one of the leading platforms for site owners. In fact, an estimated 64 million websites are currently powered by WordPress.
Having a WordPress site that asserts professionalism, has great navigation, and has a positive impact on the user experience is important. If you’re a business owner that wants to take your WordPress website to the next level, consider a WordPress agency near Albany, NY.
Your website is the foundation of your business and certainly has an opportunity to make a huge impact on your visitors, which is why prioritizing the quality of your Albany website design is necessary.
Why a quality WordPress website in Albany, NY is important
Unfortunately, many business owners underestimate the importance of a great quality WordPress website. But it’s something that your visitors will not only pay attention to, but will also use when determining your perceived value.
A functioning WordPress website with a great appeal will attract more visitors. But a website that’s hard to navigate with a bad design will increase your bounce rate and ultimately decrease your number of visitors.
What makes an effective WordPress website?
Not that we’ve discussed why a quality WordPress site is essential, we’re going to discuss what makes a WordPress website reach the level of top-quality.
- A clear purpose
First and foremost, no website will be effective if it has no clear purpose, no matter how much time you spend on the design. Visitors want to know what your website is about and why they should stay there. This is why establishing a visual hierarchy is important. Visual hierarchy is an arrangement of elements based on their level of importance. This helps users understand information more easily. - Visually pleasing
There’s nothing worse than having a WordPress website that’s hard to look at. Some people make the mistake of crowding their website with too much information, making it difficult for visitors to understand. Not only that but many visitors will leave your website in a matter of seconds if relevant information isn’t clearly laid out or your website looks unprofessional. - Navigation
Having effective navigation isn’t just important to reduce your bounce rate, it helps visitors get the information they need. In fact, your navigation is one of the most important aspects of your WordPress website. With that said, your navigation menu should be simple in design and clear to understand. Additionally, it’s important to minimize the number of links that visitors need to click on to get to the appropriate information. - Image-to-text ratio
Another important design element when it comes to your WordPress website is the image-to-text ratio. It’s always best to have a good number of images that go with text to help break up your content and make your site more engaging.
Albany, NY WordPress company
Many people are DIYers, especially when it comes to their websites. It’s true that there are a lot of tools available on the market both free and paid that enable site owners to customize their WordPress website.
However, it’s best to rely on a professional WordPress agency near Albany, NY for the best results — and we cover all regions of the US. You want to ensure that you have a website that stands out among the crowd.
Even more, you want a website that is favorable to search engines so that you can attract the right visitors, grow your website, and your business. Here are three reasons to consider a Albany, NY WordPress website design company.
- A creative site
Having a creative website is important to make a first impression and keep a competitive advantage. The last thing you want is for your website to look like everyone else’s. Unfortunately, this is what happens when you rely on cookie-cutter WordPress templates to build your website. Ultimately, you want a website that will be memorable to your visitors and encourage them to come back. As a professional WordPress website designer in Albany, NY we have the skills and experience to not only tailor your website to your brand, but craft a website that is creative and unique for you. - Customizations
If you own a WordPress website, then you know how important customizations are when it comes to bringing your website together. The problem is that by doing your website yourself, you will need to rely on WordPress plugins. Too many plugins will slow your website down, leading to other problems. This is why hiring a WordPress developer from Albany, NY is beneficial for site owners. Instead of adding various plugins to design your website how you want, a developer can easily make these customizations without sacrificing site speed. - Technical support
Yet another reason to hire a Albany, NY WordPress agency is the invaluable technical support that you will receive. When creating your WordPress website yourself, you will be limited in terms of support. Depending on the technical issue, this can be a huge problem. Whether your site is moving slow, you have a page error, or your site goes down completely, you want to ensure that you have the right support to rectify the issue. This is something that a WordPress website agency can handle for you. You don’t need to worry about troubleshooting your website. An agency will provide fast and reliable technical support to ensure that your website is always running as expected.
WordPress developers serving the Albany, NY area
At Freshy, we are your trusted professional WordPress company serving businesses of all kinds. We know that making a first impression in your business is important. We also know that first impressions generally begin with a quality website.
WordPress is a popular website provider. But many people don’t really know how to make a site that excels in functionality and visual appeal. We want to help you with that.
Our team of professionals can craft a professional and unique WordPress website with all of the customizations that matter most to you. We’re the WordPress experts in Albany, NY.
Even more, we will provide on-demand technical support so that you will always have a website that can keep up with demands. If you’re ready to get better WordPress web design in Albany, NY, reach out to us today.